How much money BadlandsChugs makes on YouTube


BadlandsChugs is a popular YouTuber from the United States whose real name is Eric Booker. He has an estimated net worth of $800,000. He is famous for his drinking challenges which are known as chugs.

Afterwards, the grand finale is him releasing a loud burp. The most popular video is him chugging down a Sprite Cranberry. It has over 11 million views.

Booker is a competitive eater by profession. He eats large amounts of fruit and vegetables plus drinks a gallon of water in a sitting so as to stretch his stomach.

He chews over twenty pieces of gum at a time so as to build his jaw strength.


How Much Money does BadlandsChugs Earn on YouTube?

The channel has over 2.5 million subscribers as of 2020 and has accumulated over 250 million views so far. It is able to get an average of 360,000 views per day from different sources.

This should generate an estimated revenue of $1,800 per day ($660,000 a year) from the ads that appear on the videos.

YouTubers get paid $2 – $7 per 1000 monetized views after YouTube takes its cut. Monetized views range from 40% – 80% of the total views.

Only real men watch badlands
When it says, “Only real men watch badlands”. Image source: Reddit

All these are influenced by several factors like device played on, time of the year, the location of the viewer, ad inventory, how many ads there are on a video, how many people skip the ads, type of advertisement, ad engagement, type of content etc.

The cost of an ad view is based on an auction between advertisers based on views. Advertisers have to bid a minimum of $0.01 per view.

2 Liter Sprite Cranberry Chug in Under a Minute! Image source:

There is also a program known as Google Preferred where deep-pocketed companies can target ads on the top 5% most popular content. The ad rates here are higher than normal.

Apart from ads, YouTubers also generate extra from YouTube Red viewers who pay a monthly fee to view premium content on YouTube plus watch videos without ads.

Here they get paid based on watch time on their videos. The longer the viewers watch their videos, the more money they earn.

Eric makes extra income through selling merchandise and music streaming royalties. He also gets brand deals from different companies which pay his for giving them a shout out.

One of the most popular videos from BadlandsChugs